I like my current GlossyBlue WordPress theme, but it is surprising how often you come across another web site using the same theme. I guess that is the nature of WordPress themes, especially the more popular ones.
I’ve read posts before on improving your blog which discuss the pros and cons of custom versus premade themes. I can understand this point. A blog with a unique theme helps develop a personal and unique brand. This will help leave a lasting impression with your visitors and help them recognize your blog next time they visit.
I’d love to be able to design a WordPress theme from the ground up, or maybe take a basic theme like Sandbox and customize it, but of course it is finding the time. I’d also need to learn CSS too! I doubt very much I would have the time to pursue such a task. Maybe my best option would be to modify my existing theme to make it more personal. Of course I could also wait for my Google Ads to generate sufficient revenue to afford to buy a theme
What do people think on this topic? Does a web site with a unique theme matter at all or are you more interested in web site content?